Social Business Model for Health, underpinned by evidence-based coaching
-national award winner-aa
I currently co-coordinate building strategic alliances between the high-level diverse stakeholders (University of Dundee -UoD-; the Public Health Foundation India, PHFI; EMCC) to co-develop a Social Business Model for Health, underpinned by evidence-based coaching, which is an alternative model for sustainable and inclusive societies, focusing on individual and organizational change management. This is a new project proposal designed to achieve UN specific Sustainable Goals and a new Entrepreneurship Model for Health, as suggested by the WHO.The Model, as part of a project, it is granted by Global Challenges Research Fund (GCRF) Pump-Prime (September 2017, May 2018).
The Social Business Model stems from my evidence-based triple award winner project “Smile Healthy with Your Diabetes” whose successful findings are published (Cinar et al., 2014-2017). The Model is in alignment with the four priority areas of Scotland’s Economic Strategy (Investment, Innovation, Internalisation, Inclusive Growth). I target to settle The Model as an international programme that will train the new health workforce of Scotland and India, & expanding to other LMICs, through the UoD lead, to tackle the NCDs burden international. All that will not only contribute to health & well-being of the region but also to the unregulated income generation.
The initial step of the Model will be launched at Malawi as a pilot project that I will train healthcare professionals on fundamental coaching skills. The impact of training on healthcare professional- patient communication will be measured by specific qualitative methods.
I am awarded by this model is as a Scottish Cruciblist and the Young Academy of Scotland member for the leadership talent.
PeP-SCOT: People in Prison-Health Coaching for Scotland
I designed and executed a coaching and leadership project as part of National Social Innovation project, namely “PeP-SCOT: People in Prison-Health Coaching for Scotland (2015-2017)”, at the University of Dundee aiming change and organisational development in prisons. I managed the and co-coordinated the project in strategic alliance with NHS, Scottish Prison Service, Government and NGOs.
PeP-SCOT’s design and the methodology have been derived from my internationally and globally awarded international project “Smile Healthy with Your Diabetes”. I directed the initiative of accrediting the coaching training by International Coaching Federation-recognized hours for the prisoners through international collaboration with a professional coaching institute. I have built up strategic alliance with the UK Collaborating Centre for WHO Health in Prisons Programme, in particular to develop social policies through integration of new approaches (e.g. coaching).
PeP-SCOT© is a 96 hours interactive coaching training program, supported by 20 hours coaching supervision, to improve health, health behaviors, capacity building and leadership skills of prisoners and prison staff. The co-objective was to train prisoners as health coaches for their peers
I designed health coaching training and supervision in the current project in alignment with the International Coaching Training Framework and Standards. PeP-SCOT© is launched at 2015 and two pilot cohort training (2016, 2017) have been implemented. All the participants in the PeP-SCOT© experienced a pragmatic, straightforward engaging "learning by doing" training, based on experimental learning with Knowledge-Practice-Training, in order to develop fundamental coaching skills.
To my knowledge, PEP-SCOT, is unique in terms of being the first health coaching training for people in prison as health coaches for their peers.
“Smile Healthy with Your Diabetes”
-ınternationally triple-award winning project-
I designed and executed an international project, underpinned by coaching and individual change management, as the Principal Investigator and Project Manager at the University of Copenhagen (“Smile Healthy with your diabetes”, Turkey and Denmark, 2010-2015) in alliance with national and international funding agencies and stakeholders (International Diabetes Federation, National Diabetes Associations, Universities, Government).
The project is the winner of the European Mentoring and Coaching Council International Coaching Award (2016), 100 Best Global Coaching Leaders Award, 50 Outstanding Women in Healthcare Management–2016 for promoting positive change and well-being in society through an international “coaching and leadership” project via building the bridges between the society, business, academia, public health and the NGOs.
The project was a 1.5 year prospective international study assessing the impact of health coaching compared to health education on health and well-being of individuals with diabetes type 2 by use of clinical and psycho-social measures.
It has been among the pioneer projects in the field applying professional business coaching to individual healthcare management practices. Furthermore, the project has proposed a new healthcare services model, standing as an example for WHO Framework on integrated people-centred health services.
The successful outcomes of the project have shown that my health coaching approach significantly improved health, e.g. blood glucose levels, oral health, and health behaviours (physical activity, diet) and psychological well-being (self-efficacy, stress).
One independent review by Sherifali et al (2016) has shown that my coaching approach has been among the most successful intervention to reduce three-months glucose levels among individuals with diabetes type 2.
This project is the foundation for To Be The One Approach which I have developed through coaching almost 150 people over one year (500 hundred hours 1-1 coaching)
International PhD Project
-L'OREAL- UNESCO Women in Science Award (2004)-
An international project at the University of Helsinki, including assessment and measurement of behaviour change, and comparative analysis of healthcare systems in a developing and developed country.
I worked with almost 1000 individuals to better understand the non-biological determinants of health and related behavior. I have developed a health behaviour change model, based on the findings.
The project showed that health enhancing behaviors cluster as a group in one individual, in other words all positive behaviors (e.g.,regular physical activity and tooth-brushing, healthy diet) are displayed as a positive lifestyle of an individual, or all poor behaviors (inactivity, poor diet and tooth-brushing habits) are expressed as a way of life. All these behaviors share some common factors such as self-efficacy, self-esteem and performance, regardless of differences in cultures and healthcare systems, and all that have impact on health.
This project has led me to recognize the power of empowerment, considering self-efficacy and self-management were the most significant factors affecting health and behaviour change.